2025 BetaNXT Data Modernization Benchmarking Survey
Tracking Investment and Wealth Management Decision-Makers' Views and Progress on Data Modernization
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Introduction
BetaNXT recently partnered with Wealth Management IQ to survey nearly 250 decision-makers in the investment and wealth space, exploring their perspectives, priorities, and challenges in achieving data modernization — a crucial foundational step for deploying AI and other advanced technologies. Our key findings reveal the winning strategies that set industry leaders apart.
Report
The Inaugural BetaNXT Data Modernization Benchmarking Survey
Tracking Investment and Wealth Management Decision-Makers’ Views and Progress on Data Modernization
Data Modernization: A Top Priority for Investment and Wealth Management Leaders
To deploy AI successfully, leading firms are modernizing their data foundations first.
KEY FINDINGS WEBINAR – ON-DEMAND
Data Modernization Benchmarking Survey: The Winning Strategies of Data-Minded Leaders
Hear what subject matter experts from BetaNXT and Wealth Management IQ had to say about the key findings from the benchmarking survey in a recent webinar.
Modernization is a must for firms who want to stay ahead of data challenges — and competitors.
Two-thirds will also invest more on data modernization in 2025. Firms who are not yet modernizing their data risk the domino effect of data chaos on downstream issues.
Competing Priorities
Update, integrate, or innovate? Modernizing takes all three at once.
Decision-makers grapple with many different but similarly important objectives, such as improving data integration (53%) and leveraging AI (44%). All these priorities depend on an optimized data foundation.
say replacing legacy tech
is a priority
What Data Modernization Means Among Firms
For this section, respondents could choose up to four answers.
of firms prioritize data governance
Overlooked Fundamentals
In the drive to innovate, many are rushing past fundamentals.
Many firms (43%) are motivated to modernize by the allure of new technologies, but some firms are overlooking critical fundamentals: security, governance, and a single source of truth.
prioritize security in data modernization
say a single source of truth
would be transformative
are trying to achieve it
say the top data challenge is a skill gap/lack of expertise
The Power of Talent
The right talent strategy helps firms win from within.
While 37% of firms have hired a Chief Data Officer to lead data efforts, only 8% fully empower data teams. Talent strategy will be critical for firms who want to win.
of firms have hired a CDO, and are more advanced in their modernization
Who Holds Responsibility for Modernization Today
Vendors as Partners
Firms lean on vendors to modernize faster.
While the majority of firms rely on vendor solutions for their data management needs, 57% wish their vendors were more strategic partners — a key opportunity for adding value.
use vendor solutions for data management
A Desire for More Strategic Vendor Relationships
Report
The Inaugural BetaNXT Data Modernization Benchmarking Survey
Tracking Investment and Wealth Management Decision-Makers’ Views and Progress on Data Modernization
Overview: Methodology, data collection and analysis by WealthManagement.com. Data collected February 3 – 23, 2025. Methodology conforms to accepted marketing research methods, practices and procedures.
Methodology: Beginning on February 3, 2025, WealthManagement.com emailed invitations to participate in an online survey to active users. By February 23, 2025, WealthManagement.com had received 420 completed responses. Of those, 244 represented firms with at least $100M in AUM, and personal involvement in data modernization purchasing and/or strategy decisions. The following analyses are based on those 244 respondents.
To encourage prompt response and increase the response rate overall, email invitations and survey materials were branded with the WealthManagement.com name and logo to capitalize on user affinity for this valued brand.
The first 200 respondents were afforded the opportunity to receive a $10 Starbucks gift card as a token of appreciation for their participation in the survey.